Conversion Rate Optimization Software includes a multitude of accurate concepts which help users make the most of what they’ve invested in traffic, and orientate resources towards smarter business decisions. Whereas conversion rate optimization doesn’t have to be an obligatory practice in smaller business environments, it turns out to be a critical development method which once activated, never stops to pay off.
Observed from the technical side, Conversion Rate Optimization combines a number of analytic concepts and visitors feedback applied to improve performance, and works with several important performance indicators, depending on what the business plans to improve. At the end of the process, CRO indicates the number of passive site visitors who start being active and useful conversions. It is due to CRO systems that website owners understand what customers want to see, and choose the smoothest approach to ensure a satisfying experience. Most of the time, CRO exposes unexpected difficulties and complications within the conversion funnel which may otherwise stay untracked.
Engtics is a behavior tracking, engagement, and analytics suite that helps you view and assess your users and how they relate to the performance of your products, websites, applications, and more. Read Review
Disaster recovery and security are two important aspects that need to be considered by SaaS purchasers when evaluating potential providers.
Many SaaS providers do not have a disaster recovery site. Therefore, ask the following queries to your shortlisted providers: How do you test your disaster recovery processes? What is your recovery time? How often do you test? Do you have dispersed infrastructure; are your main site and your disaster recovery site positioned in different geographical locations?
You need to be aware that many SaaS providers do not use enterprise-grade infrastructure to install SaaS apps. Many systems have multiple providers. For example, there may be a firewall provider, an Internet provider, and a few others too in the mix. If a concern rears up, there is a lot of finger-pointing. This problem is common with on-premise IT applications. The solution is to decrease the number of providers so that there is accountability to ensure they take responsibility about performance.
Ask the potential SaaS providers the following questions about security: Is your organization SAS70 compliant? What security procedures are used at your data centers? What security audits and principles does your organization follow? Who manages access and identity management, web application firewalls, log file management, and network connectivity?
Needless to say, take your time to research methodically and get the answers to the above questions before you invest in an apt SaaS system.